Inside Political Campaigns has two simple yet significant purposes: (1) to introduce students and other readers to varied facets of election campaigns and inform them about how campaigns function in the real world of politics, and (2) to motivate readers toward a greater degree of civic engagement. This book blends the discipline of politcal science with the practice and art of applied politcs. This is an action book. As much as Inside Political Campaigns is about action, it is also about advocacy. Inside Political Campaigns reflects a fundamental belief that the best way to teach about elections and campaigns is to participate in elections and campaigns.