Book's Detail
Strategic Management : text and cases. -- Sixth edition

Provides a treatment of traditional topics in strategic management. This title also offers thorough coverage of contemporary topics such intellectual assets, entrepreneurship, innovation, knowledge management, Internet strategies, crowdsourcing, environmental sustainability, businesses use of blogs and social networking sites and more.

Pernyataan Tanggungjawab
Pengarang Dess, Gregory G. - Personal Name
G.T. Lumpkin - Personal Name
Alan B. Eisner - Personal Name
Gerry McNamara - Personal Name
Edisi Sixth edition
No. Panggil 658.4012 DES s-1
ISBN/ISSN 9780078029318
Subyek STRATEGY-MANAGEMENT
STRATEGY-PLANNING-CASE STUDIES
STRATEGY-PLANNING-PROBLEMS, EXERCISES, ETC
Klasifikasi 658.4012
Judul Seri
GMD Text
Bahasa English
Penerbit McGraw-Hill Higher Education
Tahun Terbit 2012
Tempat Terbit New York
Deskripsi Fisik xlii, 309hlm : ind : il : tab : 26cm. Bibl
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